Many promising technology ventures tend to experience growing pains since the speed of technology avdances often outpace their organizations skills and experience at sales and marketing.

Common sales and markeing challenges faced by technology companies include:

• the need for better market planning
• gaps in knowledge of the most recent innovations in sales and marketing
• recent University graduates without enough industry-specific experience

We also identified a need to connect young companies with experienced executives - both specialist experts and generalist mentors.