Monday, September 23, 2019

Fall-Winter 2019-20 Go-to-Market Program Announced


This unique program offers an opportunity for growth stage companies (post-MVP with initial sales momentum) to capitalize on their market opportunities with the development of a comprehensive Go-to-Market strategy and execution plan.

This is our 14th year of offering a the Go-to-Market program. Some of B.C. and Alberta's most successful technology ventures have graduated from this program, raised venture capital and achieved exit.

Partnered with Venture Labs with support from NRC, the program will run through two semesters:

  • Nov - Dec for Semester 1 (Go-to-Market Strategy)
  • Jan - March for Semester 2 (Go-to-Market Execution)

For companies that are interested in participating, there is a limited number of seats, so only 12 companies will be enrolled. To reserve a spot in the program, companies need to apply using the form found here.

An informational session is being offered on October 23rd at Venture Labs.

A pre-program workshop helping companies utilize Market Research to transition from a Business Model Canvas to the foundation of Go-to-Market strategy is being offered October 31st at Venture Labs.